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Woosa Sleep

Category :
Shopify Development | E-Commerce Design | UI/UX Design
Location :
Singapore
Services :
Shopify Development | UI/UX Design | E-Commerce Optimisation | Conversion Design
Live Site :
woosasleep.co

01 . The Challenge

A premium Shopify store for Singapore's leading sleep brand. Designed to convert browsers into buyers across a full range of luxury mattresses, bases and sleep essentials.

Woosa Sleep is Singapore's most recognised homegrown mattress brand, built on a mission to transform the way people rest. With a premium product range spanning luxury mattresses crafted from Belgian Sonocore Latex and Italian Silver Microtencel fabrics, adjustable bases, pillows and sleep accessories, Woosa needed a Shopify storefront that matched the quality of its products. Olium delivered a conversion-focused e-commerce experience that guides every visitor from discovery to checkout with clarity and confidence. The store communicates Woosa's premium positioning through clean design, detailed product storytelling and a seamless buying journey backed by a 30-night sleep trial and 10-year warranty offering.

02 . The Solution

We built a bespoke Shopify storefront engineered entirely around conversion and brand trust. The experience leads customers through a carefully considered journey — from category discovery and material storytelling to product comparison and a frictionless checkout. Every design decision reinforces Woosa's premium positioning: whitespace-led layouts, rich product imagery, and benefit-led copy that gives buyers the confidence to invest in a mattress online. The result is a store that converts at the standard its products deserve.

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